Data Enhancement

Dup Elimination
Eliminate duplicates within a file.

Often duplicates creep in to a data file from routine maintenance or data entry errors. Records may seem different because of typos or inconsistent field structure, but are really the same name. SmarMail dup elimination software can often find these duplicates in addition to those that are more obvious. Most of the techniques for merge/purge are also employed.

If a file is especially sensitive, you may wish SmartMail to produce a manuscript of possible dups for you to review since you may best know certain individuals on your list. Again, your SmartMail account mananger is your best source to determine the strategy that makes it right for you.

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